When your customers are happy, your business almost automatically will have a greater chance at achieving an increase in sales. It has been proven time and again that a happy customer is much more likely to come back and for a repeat purchase - thus personalizing the customer experience is a winning strategy. Businesses nowadays are focusing more on building relationships, because delighting existing customers is just as important as attracting new ones.

Rejection is one of the biggest apprehensions of people who are considering going into sales. Rejection is difficult to overcome both in life and in sales. The mere utterance of “I’m not interested, thank you” is sometimes enough for a sales person to feel defeated, dispirited. But the hard truth is that rejection is inevitable, especially in sales. Therefore, it is important for sales people to stay positive and persistent.

Fear of rejection is common, especially for those who are only starting out in sales. Here are 12 tips that can help you handle buyer rejection in a healthy and productive way:

A commission is a fee that businesses pay their sales persons every time they facilitate or complete a sale. Sales persons work hard for their commissions because it provides them with extra income. For some sales persons, it is their only income.

A successful sales plan is one that outlines your company’s goals, target audience, and your objectives, as well as any potential obstacles. It should also be able to meet the needs of your potential customers.

Any successful company with a sales team has a sales plan.

The Sales Pipeline is a major part of maximizing sales revenue. If your average sales cycle takes months to close, it is even more important for you to have a clear Sales Pipeline that would allow you to better track the progress of each deal.